Can advertising to children seem unethical

When talking about advertisements, there are thousands of ads running on television. Many of these ads can affect the behavior of the child. It can turn them aggressive or can lead to a bad habit. But there are many impactful positive ads are also running to build value.

Children being small are yet to fully understand the differences between what is right and wrong. At this tender age, unethical advertisements are harmful as the children believe what they see and hear, even if that might be unreal or impossible. This is why selling to children is easier as they are easy to influence. 

Advertisements are made in such a way that it convinces the child that they need the product. So eventually being small, kids get what they demand. It becomes easy for the brand to make a sale. Brands create unique and creative advertisements to attract kids. They create eye-catching packing to attract kids. While brands do this to drive their sales, it is the ethical side of the problem that has to be considered.

At the same time, certain advertisements and campaigns can have a positive impact on the development of kids. Advertisements related to healthy food and drinks can show kids the importance of eating healthy and keep fit. Advertisements also encourage kids to maintain cleanliness and hygiene, help children to develop new ideas and skills, create social awareness, and helps them grow.