Author / sunSTRATEGIC
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Brands that have become synonymous with the products they
Sometimes, a brand comes up with a product that becomes so popular that people start calling all similar products with the brand name. Sometimes, it is great because it makes the brand…
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How do you measure the success of your digital PR campaign
A digital PR campaign is great for the business or a brand as it completely changes the way people perceive it. Digital PR is something that a lot of businesses are choosing…
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Why is digital PR so important for your marketing strategies
A lot of us see a product on TV or on newspaper with the intent to buy but never actually end up going to the shop and physically buy it. The day…
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Do shorter working days and longer weekends improve your productivity
Working 5 days a week for 10-12 hours can take a toll on personal lives. It becomes difficult to get any time for yourself and on the 2 days of leave, one…
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Do clickbait headlines work well
It is no surprise that we humans are curious about everything and anything that feels a little over the top and unreal attracts us and has our attention. It is not a…
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Why YourBrand is a great choice for you!
Whenever a new brand enters the market, it is essential that they have a strategy in mind. Other things like a tagline, domain name, creative strategy etc. are important for them. It…
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Brand loyalty can cover up your marketing blunders
We all make mistakes in our life. If we do not learn from our mistakes, this will create chaos in our personal life or professional life. However, when it comes to business,…
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Understanding ORM and why it is needed
Times have changed. We are no longer living in a world where you can get away with your mistakes. Especially when you are a business person, you have to take care of…
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Monitoring your call monitoring
The success of business growth highly relies on monitoring your employees, cost production, budget, resources, etc. There is no industry where supervision is not a part of it, whether commercial or non-commercial.…
