These brands have the best advertisements in the business.
Advertisements play a huge role in shaping people’s opinions about different products and services. It is a paid and non-personal form of promotion of goods and services that brands use. advertising has prevailed in our country for a long time now. Different brands use different forms of advertising to cater the needs and wants of their targeted audience.
Mainly, there are 3 major forms of advertising that brands prefer to use:
- Television
- Print and
- Radio
Apart from these, digital platform as a means of advertising has also flourished in the past few years. An advertisement literally defines the brand and the values or message they promote. It defines the brand as a whole and creates a long-lasting impression in the minds of the people.
Here are some of the brands that have the best advertising in business:
Surf Excel- ‘Daag Achhe hain’
Through their campaign ‘Daag Achhe hain’, Surf Excel has taught people how to celebrate life. And in this process if you get your clothes dirty then, ‘Daag Achhe hain’. It shows people celebrating festivals like Holi, Diwali and Eid with oneness and brotherhood. Their main message is to enjoy the moment without any worries. This campaign has prevailed for quite a time now. But whenever they come up with a new ad people are always awestruck.
Maggie- ‘Meri Maggie’
This ad campaign by Maggie was different and imbibed a sense of personalness in the minds of people. The ads show different people making different types of Maggie according to their preference, but still the feel of eating a piping hot bowl of Maggie remains the same. These ads gave out the message that how Maggie is for everyone.
Ariel Matic- ‘Share the Load’
This campaign in particular is very progressive and thoughtful of the brand. These ads promote the ideology of sharing the load between men and women, be it work, household chores or washing clothes, it is best when you share the load. These ads broke the age-old tradition of showing only women washing clothes.
Center Fresh- ‘Zubaan pe rakhe lagaam’
These ads are a rather comical take on regular ads. It shows how a simple gum can keep your mouth busy and prevents you from getting into many foot-in-the-mouth situations. It promotes the idea of thinking before speaking. So, if you can’t think before you speak, you should have a Center Fresh gum. With a brilliant message, this ad is also a laugh riot.
The above campaigns have proven to be path-breakers in their field and have influenced the mind of people to a large extent.