Blog
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Importance of keeping track of your social media insights.
Social media is an indispensable aspect to ensure success for any brand. However, your activities on social media also need to be kept in check to ensure profits. Keeping tabs on the…
March 1, 2021 -
How responsive should your brand be to followers on social media?
Engaging with your audience is a must for all brands, especially on social media where there is two-way communication instead of just one-way. This is a great way of knowing what the…
March 1, 2021 -
Is social media addiction real?
Since social media use is so widespread, it’s hard to find someone who does not use it. There are some of those people who use it too much and are addicted to…
March 1, 2021 -
Does anonymity help or hinder social media experiences?
There are always good and bad sides to whatever we do, as is with anonymity. Social media is an unusual phenomenon, it’s where you can be your truest self as well as…
March 1, 2021 -
Is social media the best channel to use for young adults?
When you start your advertising campaign, you need to know your target audience and how to reach them. If your product or services are aimed at young adults then using social media…
March 1, 2021 -
Censorship on social media.
While we all have the freedom and right to express ourselves how we want, we need to make sure that it’s within moral boundaries. We may have differing opinions than others online,…
March 1, 2021 -
TikTok “celebrities” that are taking over social media.
A few years ago, if you had asked anyone the most video-making platform, the answer would be YouTube. There is one app; however, that has made everyone feel like a celebrity. It…
March 1, 2021 -
Brands using viral trends to make their presence known on social media.
The times are always a-changing in this digital world and you as a brand need to stay aware of them. Keeping up with the current trends is quite a task but very…
March 1, 2021 -
When brands messed up on social media.
When you have such a large public platform, any small mistakes will be highlighted immensely. Brands like Dove, Starbucks, The New York Times, Cinnabon, Adidas, and more have all had a brush…
March 1, 2021
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