Category / BTL Marketing

Direct mail is a marketing strategy that involves sending a physical letter, package, mailer, brochure, postcard, etc. to your prospects and/or current customers. With the world turning to digital modes, a letter…

Below The Line (BTL) activities or promotions is a platform that helps a get to the top and achieves reach over a large target audience by the use of effective and targeted…

Below The Line (BTL) activities or promotions is a platform that helps a get to the top and achieves reach over a large target audience by the use of effective and targeted…

Below The Line or BTL marketing is one of the most commonly used strategies to advertise or promote any product. It is especially commonly used in B2B as well as B2C marketing.…

Marketing can be quite tricky especially if you are just starting off as a new brand. There are a lot of marketing strategies that businesses and brands use in order to advertise…

Who lies under the stars? Only a person who has never lied under the stars can say something like this. Looking and planets takes you to a different world all together. It…

Today, marketing plays a major role in promotion of any goods and services. Marketing is a way in which brands promote the buying and selling of their goods and services through different…

Old is always gold, be it in whichever sphere. We see all the trends from the past returning to the present eventually practically in every sphere, to prove us wrong and to…

The pandemic gave the entire world a lockdown that imposed a travel ban. Businesses and economies were affected globally. With the recovery stage, the rise in the demand for travel has begun.…