Blog
Our everyday thoughts are presented here.
You will find the latest sunSTRATEGIC features, blogs and updates over here.
How are businesses coping with the change in consumer spending?
SEO and its importance for brands during a time when online competition is high
With the massive increase in internet usage, the competition between the brands in the market has also taken an upsurge. To survive and be in the business, brands must plan their SEO…
Importance of constant analysis and evaluation of the market to help your brand’s strategies.
Innovation is the need of the hour. Innovating and reinventing oneself is always beneficial. As of for brands, innovation is the key to their success. The brands that have always kept on…
Brands addressing the consumers/customers concerns about their health and safety regulations.
When the pandemic wave struck, the whole world was in a disarray. Nobody knew what the future holds. Many countries faced a nation-wide lockdown and people were stuck inside their homes. Businesses…
How can brands promote their products or services at this time without coming off as insensitive to the plights of the consumer
Today, we are living in times that almost feel dystopian. There is a sense of scare among the people. The pandemic has shaken our lives and the damage is certainly long-term. Brands…
Unexpected social media that became the biggest gainers during this pandemic
During this pandemic, the whole world was set to a halt. All the services starting from schools to transport were shut down as the rise of this virus was spreading enormously. People…
Marketing tactics that would not have worked, if not for the new normal that we are all facing.
Marketing of products is very important from the viewpoint of business. The business will grow when the customers would get to know about them, therefore branding and marketing play a vital role…
Will the e-commerce surge drop once the pandemic is over
Will The E-Commerce Surge Drop Once The Pandemic Is Over? Some people are unstoppable when it comes to shopping and to some extent shopping is inevitable for everyone. As online shopping has…
How e-money and e-transactions are a saving grace for business and customers alike
E-business has turned out to be one of the important factors in the business according to the support and benefit in the current situation. What has saved businesses during the pandemic? It…